Beginning from the AAP KA BAZAR Partner Panel does not necessarily mean that you will need a huge customer base from day one. What is important for you to do is find those customers who already have a constant need for grocery and household items and make them acquainted with your business in a relevant manner.
After identifying the right individuals, the next thing you should do is to know about their purchasing patterns and let them know about the ease of shopping with your organization. It is not wise to target everyone; instead, it would be better to target those individuals who are more likely to shop for grocery and household items.
AAP KA BAZAR Partnership Program provides you with the chance to expand your customer base slowly but surely. With the help of reaching out to individuals around you and giving them a hassle-free shopping experience, you can lay the foundation for your organization.
Identify Regular Grocery Buyers
Beyond your immediate family members, consider the people around you that purchase groceries on a frequent basis, for instance, friends, co-workers, schoolmates or even individuals from your own community.
They are good customers because grocery shopping is an ongoing need. They will have a reason to come back once they become familiar with the ordering process.
Firstly, make a list of individuals who shop for groceries on a regular basis and who may find the online shopping facility appealing. This does not imply that you will have to approach all of them at once; a smaller number of true customers would be preferable in this case.
Find out about their preferences and habits while shopping for groceries so that you could tell them how the Partnership Program can complement their shopping experience.
After getting their approval, help them place an order. A pleasant first experience will likely entice them to return for their next grocery order.
Make Their Regular Shopping Easier
Your first customer does not need an elaborate deal in order to attract them. Sometimes, even simplicity itself can become the reason for a first-time buyer.
Know what your target customer normally buys and show them how you can help them get their daily grocery requirements from AAP KA BAZAR.
The emphasis must be more on the need rather than on the promotion of a business.
You may proceed from this point with:
Once you are aware of the needs of your customers, you will be able to conduct a meaningful conversation. You will be able to recommend something relevant to them depending on their needs instead of asking them to just make an order.
In addition, such a process will allow you to know about the common needs of people in the vicinity. Later, you will be able to serve your customers better with the help of the above information.
A customer who finds the process comfortable and meaningful will be more willing to choose AAP KA BAZAR for his or her future grocery needs.
Create a Simple Customer List
After starting identification of interested parties, you will need to organize them.
It could be as easy as having a simple list that consists of potential customers, existing customers, and the ones that might purchase from you in future. Through this, you will be able to know who they are and when to get back to them.
This is much better compared to leaving everything to chance since it becomes easy to do customer development through the list.
You may include basic information on what types of goods your customers purchase, the manner through which they place orders and whether they would like to purchase the products regularly. In this way, you will be able to know more about them without making the process complicated.
In case there are many customers, the above list becomes helpful for keeping track of the interactions and ensure that nothing is being overlooked. It becomes easy to interact with them as well as give them the required information.
The aim here is not to come up with a complicated database, but rather to have some information on your customers and the ways of serving them using the AAP KA BAZAR Partnership Program.
Turn One Order Into a Relationship
However, do not consider the initial order as the ultimate objective. Instead, use it as a chance to find out the preferences of your client.
For instance, look at the kind of merchandise that they frequently require and be prepared to help them place their subsequent orders. Excellent service makes it easy to create loyal clients.
Gradually Expand Beyond Your Circle
Once you gain a number of customers, your clientele will no longer be restricted to just the people you know.
Happy customers can act as a referral for your business to other people who surround them. You can even take up your community and other appropriate audiences into consideration for expansion purposes.
Keep Growing Consistently
Getting your first customers requires time. Although you start with just a few, these early customers will help you to learn and get better at it.
The aim is not merely to get quick customers. The aim is to get customers whom you can depend on through the course of your AAP KA BAZAR Partner Panel Journey.
Start With the Right People, Then Grow
Some of your earliest consumers may be sourced from areas where you already have easy access. You can build up a solid foundation for your Partner Panel firm through identifying frequent grocery buyers, being convenient, organizing your contacts and making long-term connections with them.
Begin at a small level, gain knowledge from each consumer and increase your network gradually.
| Step | What to Do | Details |
|---|---|---|
| Step 1 | Make a List of Potential Customers | Make a list of friends and relatives who live in serviceable pincodes. Include their Name, Pincode, Relation, and whether they shop Online or Offline. |
| Step 2 | Follow the Conversation Script | Start by asking: “Aap grocery kaha se khareed te ho aaj kal bohot mehengi ho gayi hai ?” Then ask whether they shop online or offline. Tell them that you are planning to start working in the grocery business and ask: “Aise main kaam start karunga to tum customer banoge?” |
| Step 3 | Call Back and Introduce the Digital Franchise | Call back after 5 days Explain that AAP KA BAZAR offers a digital franchise. Ask them to check whether it is suitable and whether the rates are cheaper. ”bhai maine bataya tha na mai grocery ka kaam chalu kerne wala hu ek baar check ker ke batao ki prices sahi hai ya nahi?” |
| Step 4 | Get the Customer to Install the App | If the customer is interested, ask them to install the app and help them get started. |
| Step 5 | Search and Add Products to Cart | Ask the customer to search for products they need and add them to the cart. |
| Step 6 | Take Feedback | Ask the customer for their feedback after they explore the app and products. |
| Step 7 | Handle Positive or Negative Feedback | If the feedback is positive, proceed towards the order. If it is negative, understand the reason and try to fix the issue. |
| Step 8 | Contact the Partner Executive if Needed | If the issue cannot be resolved, call the Partner Executive so they can fix it. |
